The first idea is a banner ad where you can see the slow ascend to the top of the roller coaster and the sudden drop. As the video is playing, you see the side of the banner is being twisted as if someone is gripping it tightly. After the video finished, you can see the headline and the logo.
The second idea is that we will place roller coaster seats locks inside college buses. There will be headline saying that Six Flags is hosting the annual pledges test for the college.
The last idea is a Six Flags' roller coaster test seat placed in college campus or near fraternity mansion. This test seat can move to resemble a ride in a roller coaster and pledges can put their riding skill to the test.
I like the direction your heading. I'm very drawn to the bus one. It's a very simple idea but it would have the best impact.
ReplyDeleteI agree. The one on the bus is very cool. The grip idea on the web banner is not working. The first one is not as strong as the one on the bus. Work on it some more. If you do have to go back to your microsite, go ahead or work on it some more for the web banner.
ReplyDeleteCan you try putting the seatbelt left open on the bus, so that when people see it, it's ready for someone to pull down the seatbelt? It might be a stronger idea.