im thinking the last one could be a taxi ad where it hits on the speed of the taxi, shark and team. If I get the wording right, does it feel like a full campaign?--
Stealth Season would be the tagline for this campaign. I figured there would be reiteration if it was shark season.
The ideas you have are just ideas right now. They are not a campaign yet. Since you are scratching the smudged faces idea. I would focus on the teeth.
There is something interesting about this idea. Why don't you flip the situation. Have the opponents portrait be all jacked up. It's sending a message of what's about to happen. Focus on that. What you are trying to say is warning to those players and to the other fans . To watch out, cuz the sharks will whoop your *ss! Don't use that as a tagline.
DO NOT use Stealth Season as a tagline because there is a San Jose lacrosse team that is called the San Jose Stealth that plays during the hockey off season. Don't make the fans confuse on to what team the ads are for.
Well with the teeth idea-- i thought it would be cool if im able to convey that the sharks are so fierce that they can go into a hockey game with everything they got. they dont have to worry about their teeth getting knocked out because they are meant to grow back in again probably before the next game.
Integrated Communications explores the process of creating big ideas that translate across a variety of mediums. Through a series of assignments, students will learn to strategize and execute high-impact campaigns.
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The ideas you have are just ideas right now. They are not a campaign yet. Since you are scratching the smudged faces idea. I would focus on the teeth.
ReplyDeleteThere is something interesting about this idea. Why don't you flip the situation. Have the opponents portrait be all jacked up. It's sending a message of what's about to happen. Focus on that. What you are trying to say is warning to those players and to the other fans . To watch out, cuz the sharks will whoop your *ss! Don't use that as a tagline.
DO NOT use Stealth Season as a tagline because there is a San Jose lacrosse team that is called the San Jose Stealth that plays during the hockey off season. Don't make the fans confuse on to what team the ads are for.
Good luck.
Well with the teeth idea-- i thought it would be cool if im able to convey that the sharks are so fierce that they can go into a hockey game with everything they got. they dont have to worry about their teeth getting knocked out because they are meant to grow back in again probably before the next game.
ReplyDelete