so this is the bart placement.. we are playing with using the name within the copy, or in front, or somehow incorporating it in rather than below the image. Patty has more incorporated ones that work perfectly.
I'd zoom out so I'd see the platform or the track. The aluminum tray isn't working. Where do you see gingerbreads. The tray is unappetizing. The line works with the flavor, but not the visual.
O.k, I have been playing with taglines, and I keep coming back to "Taste the goodness" because one of you mentioned wanting some indicator that the bar was actually good for you, as well as it plays on the flavor angle a little bit.
As per the redo on the copy, if the visuals aren't working, lets put them on the back burner. We have enough other ones to carry us, and I can get back to them. Before the final. (With you so you can make sure they work)
I like taste the goodness also. It plays with the idea that its a)good for you b)grown up to eat healthy and c) it doesnt taste like complete crap. I like the copy on this one, but I would zoom in so its easy to see, and then have a placement shot of how you want it placed on bart
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I'd zoom out so I'd see the platform or the track. The aluminum tray isn't working. Where do you see gingerbreads. The tray is unappetizing. The line works with the flavor, but not the visual.
ReplyDeleteI love how this is working though!
ReplyDeleteI'm telling ya patty, graham crackers.. ginger bread houses.. it works .ahaha
ReplyDeletetry it then
ReplyDeleteO.k, I have been playing with taglines, and I keep coming back to "Taste the goodness" because one of you mentioned wanting some indicator that the bar was actually good for you, as well as it plays on the flavor angle a little bit.
ReplyDeleteAs per the redo on the copy, if the visuals aren't working, lets put them on the back burner. We have enough other ones to carry us, and I can get back to them. Before the final. (With you so you can make sure they work)
I like taste the goodness also. It plays with the idea that its a)good for you b)grown up to eat healthy and c) it doesnt taste like complete crap. I like the copy on this one, but I would zoom in so its easy to see, and then have a placement shot of how you want it placed on bart
ReplyDelete