Attune ideas:
1. "You won't miss out on anything important anymore."
This idea is about showing how you may miss out on something important like the last 5 minutes of a t.v. show finale or maybe miss hearing your baby's first words because you had to go to the bathroom. Still working on executions but this is just the main idea.
2. “Celebrate.”
This idea would show how your tummy is upset when you eat the wrong kinds of food but when you eat Attune your tummy acts like you are having a celebaration. Visual would be illustrations of parties going on in the inside of your belly. Different foods would count as the different parties happening inside the belly.
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Interesting that both are bathroom ideas, but we'll see execution on thursday. There is something on #2 that's interesting.
ReplyDeleteHey laura I like the idea with the party in the tummy I can see that being really fun because we can all relate to that special feeling, just remember in the brief I spoke about people fighting colds and also having to deal with antibiotics. It dosent need to be the main idea but just keep it in mind. But keep going with the party in the tummy, whose attending? Shrimp, and asprin? really go for it.
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