Sunday, September 27, 2009

Scott, Laura and Mei Kim Six Flag

Hi guys, here is one of the ideas for the two-day fraternities and soririties competition event. We came up with the idea that it is going to be like the Olympics, only crazier.For example, We may have a hotdog eating competition while riding a roller-coaster on Six Flags.

The Print Ad is going to be a parody of the Olympic Logo; only made from the Greek alphabets

The Web Banner is like a take over banner where it explain the crazy game of this college Olymic. For example, trash bin cover long throw. You see a skinny college kid throws the cover and it flies out of the banner and hit your screen. You can see the tagline with the Six Flag logo saying that they are covering this event.

The last one is a small book of the History of College Olympic Games. Inside the book will be step by step drawings that will teach you how to play College Olympic Games.

More to come!



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2 comments:

  1. InstructorSeptember 27, 2009 at 5:26 PM

    The idea of the olympics is unique, but will your audience/target get the idea?

    There are ways to incorporate the olympics with your product and put a twist. Again, is it interesting enough?

    The frat logos is cool, but it's not doing anything for Six Flags.

    Here's an idea that in similar lining to yours. What if you convert Six Flags into a house and how riding rides or other activities inside the park resembles a house chore? Just a thought.

    Keep brainstorming, the olympics is not as interesting.

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  2. supporting body alkalinitySeptember 29, 2009 at 5:14 PM

    Just a suggestion for the next briefing... Is there a way that the instructors be present? That way we can all be on the same idea with the intended direction or message of the campaign.
    We (APS) are still learning how to have a creative team develop ideas and I feel that the briefing stage is more important than we have previously allowed for.
    Because this idea (in its first stage) is actually moving in the right direction with what we were trying to accomplish in the brief..

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