Okay, so the 1st one is my updated web banner. I think it looks better this way, I played with the color so it goes with the rest of the campaign and has a more "Oasis of the Seas" feel. I also show how it'll look on the weather.com website.
2nd, 3rd, and 4th is the updated version of bus shelters and print. The guy who came in last week said he liked the concept but he felt like i should do 3 of these, not 2, and have the "The biggest floating city on earth" line down below and no headline, and I think i like it this way. So the 2nd one is the parade at the central park, as you can see (i know it is very small), there's no line anymore, but my point by taking off the line is to show that it is in the middle of the ocean and you can clearly see it. I changed the lightgloom into just a darker light, but you can still see it, and put the tone of the music (do i say it right? it's the thing that you usually find in a musical book)
The 3rd one is the Rave Party. I did the same and I make some addition close to the light to make it looks like a rave party is going on.
The 4th one is the carousel at the boardwalk, and have some movements of light around the small light to make it looks like a carousel is going on there. All these three (carousel, party, and parade), they really going to have it on the ship. Let me know what you think, thank you very much.
The web banner is approve, I'd just change the weather for the oasis of the seas to be more tropical weather. make it like in the 70's or 80's.
ReplyDeleteThe central park one works. Again, you have to think of other execution for the others. This is becoming 1 of a kind. For copy on central park, delete "the".
Just FYI, why did you flip/tilt the globe? Just make sure the Earth tilts on the right axis.