


Attn Ryan,
I changed the headline in the billboard and changed the tagline with Tim's help.
Integrated Communications explores the process of creating big ideas that translate across a variety of mediums. Through a series of assignments, students will learn to strategize and execute high-impact campaigns.
what was it before? I really like the tagline. I am going to fix up the brief a little, can i have your email?
ReplyDeleteComment on billboard headline, make it bigger! On the drop shadow, the proportion is not correct. Look how Dan created the izzy drop shadows, its thin. Yours is to thick, decrease the size vertically and use 50% eraser brush and soften the edges.
ReplyDeletePlace them in context and you're done. The tagline is much better.
I appreciate the shout out for the tag, but why did you disregard the copy I suggested? These are back to being a little wordy and redundant. Love the visual elements, and the idea of using ninjas, but the copy is dulling the campaign. I would love to help polish these a little more.
ReplyDelete