Friday, November 13, 2009

ATTN: Josie & Patty for Lära



Your shift on your gradients are too much. It's the gradient shift I told you guys not to do. Just think as a consumer. If you saw a color, what flavor will it represent?

Here are 2 examples on how you can treat your campaign. One with a border and one without. This is how the gradient should be treated. The brightest color behind your product and radiates. I used your little 'line' to enhance the featured flavor. Forget about the whole texture thing, it's not working.


I hope this helps.

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